A physical booklet designed to provide an at-a-glance overview of an advertising campaign.

The advertising/campaign ideas are not my own—I simply laid everything out for presentation purposes.

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Work Type: Professional Assignment

PROJECT BACKGROUND

We’d just wrapped on a successful Super Bowl advertising campaign, and our client wanted a physical booklet that gave a quick overview of the work. It was intended to showcase what we’d done, and what was to come next.

The book was printed and distributed to team members and senior leadership as a summary. Below are a few select spreads from the final book.